Brand Manager, EA DICE
Casey Al-kaisy is a brand manager with years of experience running “games as a service”. Casey started his career working on freemium games and later moved into AAA. He is currently helping develop modern live service philosophy and strategies at Electronic Arts.
Learn more about EA DICE at www.dice.se.
What is the player experiencing from an early stage of getting a game, to installing and finally playing it? This talk will touch on the player journey day 1 to 100, player engagement, as well as business model, requirements and expectations of Games as a Service (GaaS).