CMO, Lab Cave Games
Juanjo Monge is CMO at Lab Cave Games, a Fibonad company. He is in charge of defining and implementing the global company strategy for ASO and Publishing divisions, at the same time he works on ad monetisation, growth strategies and strategic partnerships.
Learn more about Lab Cave Games at labcavegames.com.
Considering the overcrowded app stores market, that 65-80% of global downloads come from searches and the increasingly high CPI, discoverability and optimisation are becoming key in any growth strategy. A thoughtful ASO strategy is needed to be successful.