Co-Founder & Managing Director, iQU
The process of creating and distributing entertaining content has fascinated me ever since I “produced” my first film when I was 14. I have a passion for being involved in start-ups, helping to grow wonderful and talented teams well as steering digital businesses to scale-up. Lastly, I love the opportunities created by multiple platforms that allow consumers to play games, watch movies and TV, listen to music and read news, books and magazines. I have held leadership roles in broadcast media and digital companies, and founded B2C as well as B2B businesses. Prior to iQU, I was in senior positions at Spil Games and 2WayTraffic, co-Founder and MD of Rose Bay Media Company. As co-founder and current MD of iQU, I’m responsible for helping to build the company into one of the leading marketing agencies for the desktop and mobile games developer. My areas of expertise are strategy, B2B sales, commercial partnerships, relationship building, management and leadership.
Learn more about iQU at iqu.com.
This panel will examine how it is possible to get the balance right: build a good game, with engaging content, happy players and create a healthy bank balance! We will be discussing the secrets to success including what are the most important KPI’s to keep track of and what data or trends dictate whether […]